For years, European and North American countries have attracted the largest number of tourists every year, however, the trend is beginning to change and new players are beginning to ‘push’ the tourism sector.
According to the World Economic Forum (WEF) Travel and Tourism Competitiveness Index 2017, the tourism industry moved $ 7.6 billion worldwide and created 292 million jobs in 2016.
The movement of people is unprecedented, international tourist arrivals increased from 25 million in 1950 to 1.2 billion the previous year.
For years, North America and Europe have dominated as major regions of tourism attraction. In fact, in the index, Spain, France and Germany occupy the first three places.
The World Economic Forum estimates that by 2030 most of the growth in international travel will come from Africa, Asia and the Middle East, which will allow employment growth and greater opportunities in these regions.
The index points out that since the global financial crisis, tourism spending in developing countries has grown faster than advanced economies (a trend that is expected to continue).
In the results of the index, it was found that 12 of the 15 countries that have improved the most with respect to the competitiveness of tourism are emerging markets.
In the next 10 years, countries like Brunei, Thailand, China, Oman, Mozambique and Vietnam are expected to be among the 10 fastest growing leisure destinations.
This suggests that developing countries are catching up, providing better competitive conditions in this sector. “They will have to be more and more prepared to attract the millions of tourists who will arrive in the coming decades.”